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The key instruction with URAD is: USE VERY LITTLE! You are not trying to hide your leather, you want to moisturize it! So use URAD just like a skin cream, not like make-up! It's not a case of «The more I use, the better the result is...» A good thumb rule is that you should not see the product on your leather. You should only see nice clean and shiny leather! Also, make sure not to fill stitches.
So how much??? Well, dip ½ inch of one corner of the sponge (provided) and wipe it off the side of the jar. Use only the small amount of product left in the sponge. Spread it well by rubbing it in, make sure you do not see streaks of wet product on the leather; keep spreading wider until they are gone.

Watch:
Slide show of of this faq

Urad leather cream Instructions video